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Licensed property and casualty insurance agent
10+ years editing experience
NPN: 21630969
MacKenzie Korris is an insurance copy editor with a producer’s license for property and casualty insurance in Missouri.
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Licensed auto and home insurance agent
4+ years experience in insurance and personal finance editing
NPN: 20564519
Katie uses her knowledge and expertise as a licensed property and casualty agent in Massachusetts to help readers understand the complexities of insurance shopping.
Updated
Category | Average Score |
|---|---|
| Overall experience rating | 3.6 |
| Customer service | 3.4 |
| Value | 3.3 |
| Claims handling | 3.4 |
| Coverage options | 3.2 |
| Discounts | 3.2 |
| Policy transparency | 3.5 |
| Policy flexibility | 3.5 |
The General overall user rating: 3.6 out of 5
Insurify Quality (IQ) Score for The General: 7.1 out of 10
NAIC complaint index: 4.68 (Above average)
Average monthly premium from The General: $216
Insurify gives The General a quality score of 7.1 out of 10. Overall, customer reviews of The General are largely mixed. Customers who are happy with The General describe a timely claims process with helpful support. But customers dissatisfied with The General highlight a lack of available discounts and frustration around policy changes, with rate increases that offset any potential savings.
Insurify’s customers with policies through The General give the company an overall customer service rating of 3.4 out of 5.
Insurify customers with policies from The General rate the insurer 3.4 out of 5 for its customer service. Customers who left positive reviews mention prompt service from knowledgeable agents. But customers leaving negative reviews for The General’s customer service commonly highlight difficulties getting issues resolved quickly and customer service that can seem unfriendly at times.
Below are reviews from The General customers that highlight both positive and negative experiences with the insurer.
The General holds a customer service rating of 3.2 out of 5, trailing both AAA and USAA. Insurify customers give a customer service rating of 4.5 out of 5 to AAA and 4.9 out of 5 to USAA.
USAA customers applaud the insurer’s service-first approach. AAA scores similarly to USAA, though customers mention that service quality can sometimes depend on who you talk to. The General trails both insurers, with its customers mentioning that agents are often either hard to reach or offer little in terms of solutions.
Below, you can see how real Insurify customers rate these companies for customer service.
Company | Average Score |
|---|---|
| The General | 3.4 |
| AAA | 4.5 |
| USAA | 4.9 |
Insurify customers with coverage through The General give the insurer a rating of 3.2 out of 5 for its available discounts. Positive reviews note how The General’s discounts can provide an attractive price point for new customers. Negative reviews for The General’s discount offerings focus on a lack of meaningful savings and increasing rates that negate any initial discounts.
Below are reviews from The General customers about the insurer’s available discounts. Read about both positive and negative experiences.
Insurify customers with policies through The General give the company a discount availability rating of 3.2 out of 5, ranking behind both AAA and USAA. AAA and USAA both score well for discounts. AAA has a discount availability rating of 4.5 out of 5, and USAA has a rating of 4.9 out of 5.
Reviews for AAA and USAA highlight each insurer’s savings potential, especially through its bundling and loyalty discounts. Customers of The General say the insurer’s few discounts do little to reduce their bills.
Company | Average Score |
|---|---|
| The General | 3.2 |
| AAA | 4.5 |
| USAA | 4.9 |
The General has an overall claims handling rating of 3.4 out of 5, according to Insurify reviews, and its claims handling reviews are mixed. Customers with a positive experience with The General’s claims handling highlight a timely claims process with helpful support from agents along the way.
But negative reviews are more common, and other customers of The General mention unexpected delays and gaps in communication that leave them feeling in the dark.
Below, you can read real claims handling reviews from Insurify customers with policies through The General.
The General customers give the insurer a rating of 3.4 out of 5 for claims handling, ranking behind both AAA and USAA.
AAA and USAA score similarly in terms of claims handling.
USAA customers often highlight how the claims experience can make them feel even more loyal to the insurer. AAA ultimately scores a little lower than USAA, with some customers mentioning that the claims handling process can feel inefficient at times. The General trails both, with customers often mentioning disappointing support along the way.
Here’s how the three companies compare for claims handling.
Company | Average Score |
|---|---|
| The General | 3.4 |
| AAA | 4.4 |
| USAA | 4.9 |
Insurify customers with policies through The General give the insurer a value-for-money rating of 3.3 out of 5. Overall, its customer reviews on value skew negative, with many customers finding The General’s coverage to simply not be worth the price.
Below are real reviews about The General’s value for money from Insurify customers with coverage from the insurer.
The General has a value-for-money rating of 3.3 out of 5, which trails both AAA and USAA. Insurify customers rate USAA 4.9 out of 5 on its value for the money, while AAA earns a value-for-money rating of 4.5 out of 5.
AAA scores just behind USAA in terms of value, with some customers mentioning that they’ve been tempted to comparison shop due to the insurer’s rate increases at policy renewal. USAA customers largely find the coverage to be worth the price. Customers of The General typically mention feeling as if they’re not getting much value.
Company | Average Score |
|---|---|
| The General | 3.3 |
| AAA | 4.5 |
| USAA | 4.9 |
The General earns a policy transparency rating of 3.5 out of 5 from Insurify customers. Overall, The General’s reviews on policy transparency tend to skew negative, with customers expressing frustration around payments, fees, cancellations, and changes. Positive reviews mention a predictable billing schedule and clear explanations around coverage.
Below, you can read real reviews about policy transparency from Insurify customers with auto insurance policies through The General.
The General’s policy transparency rating of 3.5 out of 5 trails both USAA and AAA. USAA has a rating of 4.9 out of 5, and AAA has a rating of 4.4 out of 5.
USAA customers are largely happy with the insurer’s policy transparency. AAA scores behind USAA in value, with customers noting a lack of transparency about what leads to rate increases at policy renewal. Customers of The General often mention feeling surprised and frustrated about policy changes and payments.
Here’s how the three companies compare for policy transparency.
Company | Average Score |
|---|---|
| The General | 3.5 |
| AAA | 4.4 |
| USAA | 4.9 |
Below, you can view more than 1,502 reviews about The General from real Insurify customers from the last 12 months.
Overall, The General earns mixed ratings from Insurify customers with policies from the insurer. But it’s still worth seeing how it compares to its competitors.
Below, you can see how The General stacks up against other top car insurance companies.
 |  |  |  |
|---|---|---|---|
Average price $152/mo* | Average price $198/mo* | Average price $77/mo* | Average price $111/mo* |
Overall rating | Overall rating | Overall rating | Overall rating |
Value for money | Value for money | Value for money | Value for money |
Customer service | Customer service | Customer service | Customer service |
Claims handling | Claims handling | Claims handling | Claims handling |
Special highlight High-risk driversAI-generated from 1502 user reviews | Special highlight AAA membersAI-generated from 2994 user reviews | Special highlight Members of the military communityAI-generated from 4359 user reviews | Special highlight Teen driversAI-generated from 21164 user reviews |
Insurify collects reviews from users on its platform who have successfully compared quotes, as well as users who have purchased a policy through Insurify. These users complete an optional survey asking them to review their experience with their current insurance company and to rate the company on factors like customer service, claims handling, coverage availability, discounts, policy flexibility, policy transparency, and value for money. These ratings and reviews are then compiled and cleaned by our data team to bring you company-level insights from over 85,000 Insurify users.
Licensed property and casualty insurance agent
10+ years editing experience
NPN: 21630969
MacKenzie Korris is an insurance copy editor with a producer’s license for property and casualty insurance in Missouri.
Licensed auto and home insurance agent
4+ years experience in insurance and personal finance editing
NPN: 20564519
Katie uses her knowledge and expertise as a licensed property and casualty agent in Massachusetts to help readers understand the complexities of insurance shopping.
At Insurify, our goal is to help customers compare insurance products and find the best policy for them. We strive to provide open, honest, and unbiased information about the insurance products and services we review. Our hard-working team of data analysts, insurance experts, insurance agents, editors and writers, has put in thousands of hours of research to create the content found on our site.
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