Insurify Reviews (2025)
Insurify has a customer satisfaction rating of 4.8 out of 5 from more than 9,000 user reviews, making us the highest-rated insurance-comparison platform in the country.
Secure. Free. Easy-to-use.
Excellent
Insurify is a virtual insurance agency based in Cambridge, Massachusetts, and licensed to sell property and casualty insurance in all 50 U.S. states and Washington, D.C. Since 2016, we’ve leveraged technology to provide personalized auto, home, pet, health, and life insurance quotes — and we do it without selling your personal information.
We partner with multiple top insurers and use the best in customer service AI, data, and design so you can take control of your insurance needs. Our customers save up to $1,025 per year on car insurance.
What our customers say
4.8/5
Based on 3000+ reviews and 26M+ quotes.
Insurify made my car insurance experience smooth. And the prices were better than what I was already paying.
Antonique D.
Insurify provided a one-stop-shop for home insurance quotes to cover my new home in a new state. Saved me hours of research and comparison. Absolute no brainer, Insurify is great!
Nick L.
Simple questions to get through my quote. I like the fact that I could decide if someone called me before proceeding or if I wanted to do it all online. Having the choice is nice.
Mariah N.
How other insurance-comparison sites stack up
Insurify has a higher average customer satisfaction rating and more ratings than other sites. More than 9,000 user reviews score Insurify at an average of 4.8 out of 5. Unlike other quote-comparison sites, we don’t charge fees and will never sell your phone number or private data to scammers, or send you unwanted messages.
We protect your personal information and strive to deliver a simple, secure, and successful insurance-shopping experience. Here’s how our ratings compare to other sites.
Comparison Site  | Trustpilot Rating | Shopper Approved Rating | BBB Rating |
|---|---|---|---|
| Insurify | 4.8 | 4.8 | 4.2 |
| Compare.com | 4.7 | 4.7 | N/A |
| Policygenius | 4.7 | N/A | 4.1 |
| The Zebra | 4.5 | N/A | 2.6 |
| Gabi | 3.5 | N/A | 1.0 |
| Trusted Choice | 4.5 | N/A | N/A |
| Coverage.com | 2.3 | N/A | N/A |
| QuoteWizard | 4.7 | N/A | N/A |
| ValuePenguin | 2.0 | N/A | N/A |
| NerdWallet | 3.7 | N/A | 1.0 |
| Bankrate | 2.1 | N/A | N/A |
Updated: April 8, 2025
How Insurify works
As a virtual agent, we work to ensure that your insurance-buying experience is simple and easy and that you get the best deal available to you.
Partner with top insurance companies
We work with 120+ top insurers across the country to ensure you get the largest selection of quotes. Our partners include industry leaders like Allstate, Progressive, and State Farm.
Provide personalized quotes
We use AI-powered patented technology and 120+ real-time API integrations to serve up accurate, real-time quotes.
Show you all discounts
We’ll show you your rates, plus we’ll identify all the discounts you qualify for, so you can get the most accurate picture of your possible premium.
Help complete your purchase
We’ll stay with you through the final steps. With Insurify, you can buy your policy online or schedule a call with an experienced agent to complete your purchase.
Insurify reviews FAQs
The following information can help answer your remaining questions about Insurify.
Yes. Insurify is a legitimate, licensed, and well-established digital insurance agency.
Our CEO, Snejina Zacharia, founded Insurify after a minor accident sent her car insurance premiums skyrocketing, and she discovered insurance shopping was an exasperating and inefficient process. Insurify aims to solve that problem. Our goal is to help people quickly and easily save money on insurance.
Insurify earns revenue through commissions from partnered insurance companies using our platform to reach potential customers, and through advertising. We’re customer-first, and we will never sell or share your personal information with third parties.
Insurify uses proprietary AI technology to provide customers with real-time insurance quotes. We’re a one-stop shop, so we don’t send you off-site to buy your policy. You can get your quotes from us, and buy from us.
We partner with insurers like Progressive, Allstate, and Liberty Mutual to find the best company, policy, and rate for you. Our service center has licensed insurance agents ready to answer your questions if you want extra support.
Insurify has an average customer satisfaction rating of 4.8 out of 5 from more than 9,000 reviews. That makes us the No. 1, highest-rated insurance-comparison platform in the U.S.
Yes. Insurify is a reliable company with high customer satisfaction ratings on Trustpilot, Shopper Approved, and the BBB. The company is a licensed digital insurance agency.
Yes. Insurify is a BBB-accredited business. Insurify has a customer review rating of 4.2 out of 5, based on about 150 reviews.
Insurify is owned by its founders, employees, and institutional investors, including MassMutual, Nationwide, Motive, and Viola, which have supported the company’s growth.
No. Insurify doesn’t sell or share your information with third parties.
No. Insurify doesn’t charge customers a fee. The company earns revenue through advertising and partnerships with insurance companies using the platform.