GEICO vs. Liberty Mutual: Which Is The Best? (2024)

GEICO stands out for its lower average premiums than Liberty Mutual, saving customers about $600 annually, making it a strong contender in the car insurance market.

Amy Beardsley
Written byAmy Beardsley
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Amy BeardsleyInsurance Writer
  • 3+ years writing about auto, home, and life insurance

  • 7+ years in personal finance and technology

Amy specializes in insurance and technology writing and has a talent for transforming complex topics into easy-to-understand stories.

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Danny Smith
Edited byDanny Smith
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Danny Smith
  • Licensed auto and home insurance agent

  • 4+ years in content creation and marketing

As Insurify’s home and pet insurance editor, Danny also specializes in auto insurance. His goal is to help consumers navigate the complex world of insurance buying.

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Konstantin Halachev
Data reviewed byKonstantin Halachev
Headshot of Konstantin Halachev, VP of Engineering at Insurify
Konstantin HalachevVice President of Engineering
  • 7+ years experience in data analysis

  • Ph.D. in Computational Biology

Konstantin has led data teams across multiple industries, including insurance, travel, and biology. He’s led Insurify’s engineering team for more than three years.

Updated March 14, 2024

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Car insurance is a competitive market, and GEICO and Liberty Mutual are top contenders. GEICO, part of Berkshire Hathaway, Inc., is the third-largest insurer in the auto industry, with a 14% market share, while Liberty Mutual ranks sixth, holding 5%.[1]

GEICO leads with lower average premiums, saving policyholders around $600 per year compared to Liberty Mutual. But while Liberty Mutual has agents in all 50 states and the District of Columbia, GEICO’s network doesn’t reach South Dakota, Vermont, and Wyoming.

Factors like rates, customer service, discounts, and coverage are crucial considerations before choosing an insurer. Always compare car insurance quotes from multiple insurance companies before buying a policy.

Quick Facts
  • Drivers can save more with GEICO, thanks to its various auto insurance discounts.

  • Customer satisfaction scores are high for GEICO but below average for Liberty Mutual.

  • Both Liberty Mutual and GEICO have telematics programs.

GEICO vs. Liberty Mutual: The verdict

GEICO has cheaper rates, with an average liability rate of $54 per month. Drivers with Liberty Mutual pay an average of $96 per month.

GEICO and Liberty Mutual provide similar discounts for military personnel, good students, and insuring more than one vehicle. GEICO has more discounts overall, but Liberty Mutual has unique discounts for being a homeowner and setting up paperless billing.[2] [3]

When considering insurance coverage, both companies provide the usual options like liability coverage and full coverage, as well as roadside assistance and rental car coverage. GEICO stands out with its mechanical breakdown insurance, which Liberty Mutual doesn’t have. But Liberty Mutual offers gap insurance and new car replacement coverage you won’t find at GEICO.[4] [5]

FactorGEICOLiberty Mutual
Insurify Quality (IQ) Score4.23.8
J.D. Power customer satisfaction score818 out of 1,000799 out of 1,000
Average quote: liability only$54$96
Number of available discounts1613
Number of states where it operates5050
Disclaimer: Table data sourced from real-time quotes from Insurify's 50-plus partner insurance providers. Actual quotes may vary based on the policy buyer's unique driver profile.
  • Insurify uses an in-house, proprietary method to rate and review the best car insurance companies. The Insurify Quality (IQ) Score uses more than 15 crucial criteria, including average premiums, customer satisfaction, discounts, third-party ratings, and more, to calculate a final score for a company.

    Criteria are weighted by importance to the consumer — factors such as customer reviews and affordability influence the score more than availability and third-party ratings. With the IQ Score, Insurify is able to provide quantitative ratings for drivers to better compare car insurance companies and make informed decisions to meet their coverage needs.

GEICO

GEICO is the nation’s third-largest car insurance company. The company shines in customer satisfaction in New England and with its usage-based insurance, according to the J.D. Power 2023 U.S. Auto Insurance Study, yet falls slightly below average in auto claims satisfaction.[6]

Compare personalized, real-time quotes
IQ Score
The Insurify Quality (IQ) Score uses more than 15 criteria to objectively rate insurance companies on a one-to-five scale. The Insurify editorial team researches insurer data to determine the final scores.
4.3
JD Power
J.D. Power data measures overall customer satisfaction and claims satisfaction based on a 1,000-point scale.
835
Liability Only
Liability-only insurance, sometimes called minimum-coverage insurance, pays for bodily injury and property damage to others in an accident the policyholder causes. It does not pay for the insured’s own damages.
$54/mo
Full Coverage
Full-coverage car insurance generally includes liability, collision, and comprehensive coverage, and may include other optional coverages such as uninsured motorist coverage. Collision covers a policyholder’s repair or replacement costs in case of an accident. Comprehensive covers damages caused by non-accident events. The average quote displayed here reflects policies with the following coverage limits: $50,000 bodily injury liability per person; $100,000 bodily injury liability per accident; $50,00 property damage liability per accident; $1,000 collision deductible; and a $1,000 comprehensive deductible.
$119/mo

A highly recognizable name in car insurance, GEICO is a subsidiary of Berkshire Hathaway. The company started out as the Government Employees Insurance Company, serving U.S. government workers and military personnel. In addition to auto insurance, GEICO also sells homeowner, flood insurance, life insurance, business insurance, and identity protection, among other products. A.M. Best gives GEICO its highest rating for financial stability and credit. However, GEICO has nearly twice as many complaints as expected in the National Association of Insurance Commissioner’s Consumer Complaints Index.

Pros
  • Good rates for good drivers, seniors, and young drivers

  • Accident forgiveness available

Cons
  • High rates for drivers with certain violations, like DUIs

  • No rideshare or new car replacement coverage available

Everything good except the price.

RAY - December 4, 2023
Verified

I have not had problems; prices just remain high with little to no customer service and little benefit from 26+ years of customer loyalty.

Elizabeth - December 3, 2023
Verified

I had been with them a few years until they started raising my rates every time I was up for renewal. I got a new quote from another company that was $50 less than GEICO for the same coverage. That's not how to show customer loyalty, and it's the reason GEICO lost me as a customer.

Denise - December 3, 2023
Verified
Read our GEICO review

Liberty Mutual

Although Liberty Mutual holds a smaller market share and ranks in the top 10 U.S. insurers, it consistently scores below average in J.D. Power’s 2023 U.S. Auto Insurance and U.S. Auto Claims Satisfaction studies.[6]

Compare personalized, real-time quotes
IQ Score
The Insurify Quality (IQ) Score uses more than 15 criteria to objectively rate insurance companies on a one-to-five scale. The Insurify editorial team researches insurer data to determine the final scores.
3.8
JD Power
J.D. Power data measures overall customer satisfaction and claims satisfaction based on a 1,000-point scale.
819
Liability Only
Liability-only insurance, sometimes called minimum-coverage insurance, pays for bodily injury and property damage to others in an accident the policyholder causes. It does not pay for the insured’s own damages.
$96/mo
Full Coverage
Full-coverage car insurance generally includes liability, collision, and comprehensive coverage, and may include other optional coverages such as uninsured motorist coverage. Collision covers a policyholder’s repair or replacement costs in case of an accident. Comprehensive covers damages caused by non-accident events. The average quote displayed here reflects policies with the following coverage limits: $50,000 bodily injury liability per person; $100,000 bodily injury liability per accident; $50,00 property damage liability per accident; $1,000 collision deductible; and a $1,000 comprehensive deductible.
$202/mo

In business for more than 100 years, Liberty Mutual offers auto, homeowners, condo, renters, flood, life and other insurance products. Policyholders have access to numerous discounts, including bundling, good student, military, student-away-at-school, claims-free, violation-free, and multi-car discounts. Liberty Mutual has an A rating for financial strength from A.M. Best and an A+ rating from the Better Business Bureau. However, the company has three times the expected rate of complaints in the National Association of Insurance Commissioner’s Consumer Complaints Index, and low ratings on consumer review sites Trustpilot and Sitejabber.

Pros
  • Wide range of available discounts

  • Accident forgiveness available

Cons
  • Many negative reviews and customer complaints

  • Premiums are relatively high compared to industry average

The only thing is pricing and checking with other carriers for pricing!!! Liberty Mutual has all of them beat.

William - December 1, 2023
Verified

Wasn't consistent with price from year one to year two.

Lester - November 30, 2023
Verified

Best service there is.

H - November 27, 2023
Verified
Read our Liberty Mutual review

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GEICO DriveEasy vs. Liberty Mutual RightTrack

GEICO’s DriveEasy and Liberty Mutual’s RightTrack are telematics programs that reward safe driving behaviors with discounts. DriveEasy automatically monitors driving habits such as speeding, hard braking, phone use, nighttime driving, and weather. However, it’s unavailable in all states and can’t be disabled for work driving, potentially affecting your score.[7]

Liberty Mutual’s RightTrack reduces your car insurance bill by 10% just for signing up and can potentially cut your rates by 30%. It records driving behaviors like braking and speed through a mobile app (or a plug-in device for New York drivers). RightTrack considers rush-hour driving, while DriveEasy doesn’t.[8]

GEICO vs. Liberty Mutual: Which is the cheapest?

Comparing the cost of GEICO and Liberty Mutual reveals that GEICO generally offers lower prices. Basic liability insurance costs about $54 per month, while Liberty Mutual is at $96.

You’ll notice a bigger price difference when looking at full-coverage car insurance: GEICO comes in at $119, and Liberty Mutual is significantly higher, with an average monthly premium of $202.

But remember the cheapest option can vary, even among the largest auto insurance companies. It depends on the type of coverage and deductible you choose, as well as your age, gender, location, and other factors.

Below are liability rates from GEICO and Liberty Mutual for common driver profiles.

GEICO: Cheapest for drivers with a clean driving record

GEICO is the more affordable choice for drivers with a clean driving record.

The below rates are estimated rates current as of: Thursday, March 14 at 12:00 PM PDT
Data reviewed by Konstantin Halachev
Headshot of Konstantin Halachev, VP of Engineering at Insurify
Konstantin HalachevVice President of Engineering
  • 7+ years experience in data analysis

  • Ph.D. in Computational Biology

Konstantin has led data teams across multiple industries, including insurance, travel, and biology. He’s led Insurify’s engineering team for more than three years.

Insurance CompanyClean Driving Record
GEICO54
Liberty Mutual96
Disclaimer: Table data sourced from real-time quotes from Insurify's 50-plus partner insurance providers. Actual quotes may vary based on the policy buyer's unique driver profile.

GEICO: Cheapest for drivers with a speeding ticket

GEICO offers better rates for drivers with a speeding ticket.

The below rates are estimated rates current as of: Thursday, March 14 at 12:00 PM PDT
Data reviewed by Konstantin Halachev
Headshot of Konstantin Halachev, VP of Engineering at Insurify
Konstantin HalachevVice President of Engineering
  • 7+ years experience in data analysis

  • Ph.D. in Computational Biology

Konstantin has led data teams across multiple industries, including insurance, travel, and biology. He’s led Insurify’s engineering team for more than three years.

Insurance CompanyDrivers with a Speeding Ticket
GEICO62
Liberty Mutual129
Disclaimer: Table data sourced from real-time quotes from Insurify's 50-plus partner insurance providers. Actual quotes may vary based on the policy buyer's unique driver profile.

GEICO: Cheapest for teen drivers

GEICO offers much more affordable rates than Liberty Mutual for teen drivers.

The below rates are estimated rates current as of: Thursday, March 14 at 12:00 PM PDT
Data reviewed by Konstantin Halachev
Headshot of Konstantin Halachev, VP of Engineering at Insurify
Konstantin HalachevVice President of Engineering
  • 7+ years experience in data analysis

  • Ph.D. in Computational Biology

Konstantin has led data teams across multiple industries, including insurance, travel, and biology. He’s led Insurify’s engineering team for more than three years.

Insurance CompanyTeen Drivers
GEICO74
Liberty Mutual154
Disclaimer: Table data sourced from real-time quotes from Insurify's 50-plus partner insurance providers. Actual quotes may vary based on the policy buyer's unique driver profile.

GEICO: Cheapest for drivers with bad credit

Drivers with poor credit find GEICO a more budget-friendly option than Liberty Mutual.

The below rates are estimated rates current as of: Thursday, March 14 at 12:00 PM PDT
Data reviewed by Konstantin Halachev
Headshot of Konstantin Halachev, VP of Engineering at Insurify
Konstantin HalachevVice President of Engineering
  • 7+ years experience in data analysis

  • Ph.D. in Computational Biology

Konstantin has led data teams across multiple industries, including insurance, travel, and biology. He’s led Insurify’s engineering team for more than three years.

Insurance CompanyDrivers with Bad Credit
GEICO63
Liberty Mutual120
Disclaimer: Table data sourced from real-time quotes from Insurify's 50-plus partner insurance providers. Actual quotes may vary based on the policy buyer's unique driver profile.

GEICO: Cheapest for senior drivers

GEICO is the more economical choice for senior drivers.

The below rates are estimated rates current as of: Thursday, March 14 at 12:00 PM PDT
Data reviewed by Konstantin Halachev
Headshot of Konstantin Halachev, VP of Engineering at Insurify
Konstantin HalachevVice President of Engineering
  • 7+ years experience in data analysis

  • Ph.D. in Computational Biology

Konstantin has led data teams across multiple industries, including insurance, travel, and biology. He’s led Insurify’s engineering team for more than three years.

Insurance CompanySenior Drivers
GEICO41
Liberty Mutual78
Disclaimer: Table data sourced from real-time quotes from Insurify's 50-plus partner insurance providers. Actual quotes may vary based on the policy buyer's unique driver profile.

Compare coverages: GEICO vs. Liberty Mutual

GEICO and Liberty Mutual provide a wide range of standard insurance coverages, such as bodily injury liability, property damage liability, and full coverage, which combines collision, comprehensive, and liability protection. Other common coverages include personal injury protection, medical payments, and uninsured/underinsured motorist coverage.

Both major companies also offer roadside assistance to help if your vehicle breaks down and rental reimbursement to cover the cost of renting a car while your vehicle is in the shop for repairs after an accident.

However, some types of coverage are exclusive to each insurer. You can get mechanical breakdown insurance with GEICO, covering parts and labor costs like a car warranty, but not Liberty Mutual. But Liberty Mutual has new car replacement coverage, gap coverage, and accident forgiveness, which you won’t find at GEICO.

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Compare discounts: GEICO vs. Liberty Mutual

Auto insurance discounts are an excellent way to lower your car insurance bill, and these two insurers don’t disappoint. GEICO has more variety, but the savings for taking a defensive driving course and having multiple insurance policies aren’t available everywhere, which can be confusing.

Because of this, Liberty Mutual is the better option for offering more straightforward and consistent ways to save on insurance. So, even though GEICO has lower prices, Liberty Mutual might be the better choice for people who want simpler and more consistent savings.

DiscountGEICOLiberty Mutual
Clean driving recordYesYes
Defensive driving courseVariesNo
Multi-policyVariesYes
Multi-carYesYes
Low mileageNoNo
Telematics (safe driving app)YesYes
Anti-theft deviceYesNo
New carYesNo
Military/affiliationYesYes
Good studentYesYes
LoyaltyYesYes
Auto payYesYes
Student away at schoolNoYes
HomeownerNoYes
Alternative fuelNoNo

GEICO vs. Liberty Mutual FAQs

If you’re looking for more clarity about choosing between GEICO and Liberty Mutual, here’s some additional information to help guide your decision.

  • Which company is better: GEICO or Liberty Mutual?

    The decision to choose GEICO or Liberty Mutual depends on your specific needs. GEICO typically offers lower rates and better discounts, but Liberty Mutual provides more straightforward savings and unique coverages, like new-car replacement and gap insurance.

  • Which company is cheaper: GEICO or Liberty Mutual?

    GEICO is the cheaper option when comparing average premiums. It has lower monthly rates across various driver profiles, including people with clean driving records, speeding tickets, or poor credit. Liberty Mutual tends to have higher costs, but its clear-cut discounts might appeal to some customers.

  • Which insurer is GEICO’s biggest competitor?

    State Farm is GEICO’s top competitor. As the largest car insurance company in the U.S., State Farm holds a larger market share, with 17%, compared to GEICO’s 14%. Both car insurance companies are well-known for their variety of insurance products, competitive prices, and strong reputation.

  • Is Liberty Mutual good at paying claims?

    Yes. Liberty Mutual is known for its reliability in paying claims despite a below-average score in J.D. Power’s 2023 U.S. Auto Claims Satisfaction Study. AM Best gives the company an A (Excellent) financial strength rating, the third-highest of 16 financial strength levels, indicating a solid ability to meet its insurance obligations.[9]

Methodology

Insurify data scientists analyzed more than 90 million quotes served to car insurance applicants in Insurify’s proprietary database to calculate the premium averages displayed on this page. These premiums are real quotes that come directly from Insurify’s 50+ partner insurance companies in all 50 states and Washington, D.C. Quote averages represent the median price for a quote across the given coverage level, driver subset, and geographic area.

Unless otherwise specified, quoted rates reflect the average cost for drivers between 20 and 70 years old with a clean driving record and average or better credit (a credit score of 600 or higher).

Liability-only premium averages correspond to policies with the following coverage limits:

  • Bodily injury limits between state-minimum rates and $50,000 per person, $100,000 per accident
  • Property damage limits between $10,000 and $50,000
  • No additional coverage
Full-coverage premium averages correspond to the same bodily injury and property damage limits in addition to:
  • Comprehensive coverage with a $1,000 deductible
  • Collision coverage with a $1,000 deductible

Quotes for Allstate, Farmers, GEICO, State Farm, and USAA are estimates based on Quadrant Information Services’ database of auto insurance rates.

Sources

  1. NAIC. "2023 Market Share Report." Accessed December 5, 2023
  2. GEICO. "Car Insurance Discounts - Savings on Auto Insurance." Accessed December 5, 2023
  3. Libertymutual.com. "Auto Insurance Discounts." Accessed December 5, 2023
  4. GEICO. "Car Insurance Coverage: Auto Coverage Types & More." Accessed December 5, 2023
  5. Libertymutual.com. "Main Types of Car Insurance Explained." Accessed December 5, 2023
  6. Jdpower.com. "2023 U.S. Auto Insurance Study." Accessed December 5, 2023
  7. Geico.com. "DriveEasy." Accessed December 5, 2023
  8. Libertymutual.com. "RightTrack®." Accessed December 5, 2023
  9. Ambest.com. "AM Best Affirms Credit Ratings of Liberty Mutual Holding Company Inc. and Subsidiaries." Accessed December 5, 2023
Amy Beardsley
Amy BeardsleyInsurance Writer

Amy is a personal finance and technology writer. With a background in the legal field and a bachelor's degree from Ferris State University, she has a talent for transforming complex topics into content that’s easy to understand. Connect with Amy on LinkedIn.

Danny Smith
Edited byDanny Smith
Photo of an Insurify author
Danny Smith
  • Licensed auto and home insurance agent

  • 4+ years in content creation and marketing

As Insurify’s home and pet insurance editor, Danny also specializes in auto insurance. His goal is to help consumers navigate the complex world of insurance buying.

Featured in

media logo
Konstantin Halachev
Data reviewed byKonstantin HalachevVice President of Engineering
Headshot of Konstantin Halachev, VP of Engineering at Insurify
Konstantin HalachevVice President of Engineering
  • 7+ years experience in data analysis

  • Ph.D. in Computational Biology

Konstantin has led data teams across multiple industries, including insurance, travel, and biology. He’s led Insurify’s engineering team for more than three years.

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